How much do you know about the typical Toy and Gaming online shopping basket.
For the latest in their Category Deep Dive Series, HookLogic analyzed data for the Toys and Gaming category: 5.7 million online transactions representing more than $730 million in sales on the Retail Search Exchange network.
Search behavior, basket composition, and conversion rates were examined, all with a focus on implications and actionability. Incorporating the learnings from this data into marketing plans can help brands and retailers better convert these active shoppers.
Download our new “Converting the Toys and Gaming Online Shopper” research report to learn:
- What categories convert the best
- How much room in the cart exists
- Why cross-selling is a big opportunity
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